The website is the first online identity for your business and the most important one at that. It not only acts as a gatekeeper for users to understand more about you, but it is also a place for social media or email marketing backlinks to come back to. Website to stay up and running is …
3 Reasons you need an automated backup for your website Read More »
The power of Facebook is already known now. It is one of the largest social media networks and an excellent platform for ads. If you have an eCommerce business, you have to work out a properly targeted strategy to advertise on Facebook and leverage its power. With over a billion users, Facebook ads are a …
Top 10 Secrets For Running Facebook Ads For E-commerce Website Read More »
A niche group is a selective group of audience who have very specific interests wants and needs. They may be small in number, but they hold great value for the success of brands. For a general audience, it may a little difficult to create content because there are so many varying interests. In case of …
How to Build a Social Media Campaign for a Niche Audience Read More »
We hardly use our laptops for browsing new information anymore, it’s all “mobile” now. Naturally, all websites need to have mobile compatibility and they need to be fast enough to catch users attention in those few seconds. Fast loading website, sleek design, user-friendly functionality and great use of plugins are the success factors for that …
6 Essential elements in improving your Website Load Time Read More »
Followers on social media are an extremely important part of the whole game. Though many may say they don’t care about the number of the followers, the truth is that those numbers matter – and they matter a lot! Other users look at your numbers while deciding whether to follow you or not, influencers look …
How to increase followers on social media for business Read More »
Generally, every company lands in this position where they don’t understand why everyone is insisting on enabling analytics to their marketing efforts. In each company, marketing teams have to focus daily on a lot of elements at the same time like strategies, marketing channels to use, creation of design and content, promotion and repurposing and …
Why is Digital marketing analytics so important? Read More »
LinkedIn has over 560 million users which includes professionals in every industry possible. This makes it the biggest source of potential new business leads available in the world. Naturally then, if you are a B2B marketer you have to be on LinkedIn because ads on LinkedIn will give you the ability to reach your ideal …
7 Steps to Launch Your First LinkedIn Ads Campaign Read More »
Facebook’s Relevance Score is a rating on a scale of 1-10 that shows how well your Facebook ad is being received by your target audience. A high relevance score can naturally make your Facebook ad campaign very successful. Ads that have a low relevance scores are punished with higher costs, and ads with high relevance …
Top 10 Ways to Improve Your Facebook Relevance Score Read More »
You often hear this, “Oh that movie was an epic fail, it crashed horribly in the box office.” But, website failure! Nay. People don’t really talk about it (ever). There’s just that secretive discussion that happens between the development team and the website owners and Poof, the end. What follows is either the tedious process …
If you are someone who has used LinkedIn’s self-serve Campaign Manager platform recently, you will realise there have been some major some changes in the last few months. From March this year, all accounts on the Campaign Manager platform became 100% Objective-Based Advertising. The Campaign Manager interface has been refurbished for LinkedIn objective-based ads and …
How to Create LinkedIn Objective-Based Ads in 2019 Read More »