Define Marketing Strategy

Define a marketing strategy across channels to help achieve your key business goals

Defining a clear Marketing Strategy across channels

We work with you to define a clear marketing strategy across channels to achieve your key performance goals and systematically engage and convert your target customers. This includes dovetailing your marketing strategy into your sales goals and defining budgets and monthly goals across the chosen channels.

What We Will Be Doing?

We do a detailed website & SEO health check, audit SEO implementation at the website, analyze traffic and gauge current engagement and conversion metrics. We also do a detailed study of your key competitors to understand the keywords that they are targeting, the content and messaging that they are using and the sites they are publishing and promoting content at. This provides us key insights in defining a comprehensive SEO strategy for your website.

We drill down into greater details about your target market and explore ways of reaching them through multiple channels. Based on an understanding of your products and services, we also get down to defining key content and messaging dashboards that will be used across our channels. We also start defining themes for a content calendar that can be used for engagement in the initial few months.

Do you want us to assist you in developing your marketing strategy?

What Services We Provide

MARKETING HEALTH CHECK

Status and Health check across all your marketing channels

WEBSITE HEALTH CHECK

Check current status of key parameters at your website

DEFINE MARKETING STRATEGY

Define a Marketing Strategy across channels

COMPETITION ANALYSIS

We audit content, social and SEO strategy across key competitors

Do you want us to assist you in developing your marketing strategy?

Reach out to our experts now !

Benefits

With our Strategy & Consulting services, here is how you can benefit significantly.

Clear SEO strategy

Insights From Competitor Research For Messaging And Content

Clarity On Channel Selection And Allocation

Clear Goal Setting Across Channels

Inputs For Changes In Website Sitemap And Navigation

Content Themes Across Different Content Forms

Our Consulting Success Stories

Define a detailed strategy to improve flow of leads at the website

case study1
The lead flow at the website had completely dried up. We did a detailed consulting engagement with the client to understand their products & services. We identified relevant keywords for their business through a detailed competitor research and planned a detailed website revamp strategy including a fresh SEO implementation

Driving Outcomes

We developed a responsive website with completely refreshed content and UI that gave a significant brand lift for the company.

100%

SEO Optimization

8-10

Inquiries Per Month Within 2 Months of Launch

15-20

Pages Ranking on Top Page Wihtin 4 Months

To know more about services download our flyer

Testimonials

Our clients are our best advocates. Once with us, always with us. They love the value, we consistently deliver to them, year after year.

Working with Xenia- Consulting was a pleasure from start to finish. Their strategic SEO and content magic resulted in a surge in website traffic, a strong online presence, and a consistent flow of inquiries.


Head of Sales For a Leading Payroll Services Provider
Impressed by Xenia- Consulting's website development team, they brought our online presence to life. Their trust-building content, seamless navigation, and intelligent design set the stage for increased inquiries and organic visibility. We couldn't be more pleased.
Director-Marketing of a Leading eLearning Company

FAQ's

Professional companies provide best-in-class web development solutions, adopting the latest development tools and strategies to ensure that the look-and-feel of your website not only attracts more visitors but also allures them to pay a visit often. Web development professionals have the ability to transform your business ideas into innovative and intuitive websites that helps you reach out to your customers in the perfect way.
Yes. We include copywriting and editing in all of our proposals. We also build your sitemap and help structure the foundation of your website in the planning stages.
Yes, we do and we are extremely good at that. We can execute advanced SEO too. For advanced SEO we have different packages depending on your targeted keywords, your current website code, etc. Let us know and we will be happy to explain in detail!
Normally, the time taken to complete a web assignment can be decided by the client. We can help you get the web assembled for you if you have a time limit in mind.

Well, our prices depend on so many factors. It would be impossible to say it in one sentence. Avoid any web developer who can answer this question without a long discussion.

To get a better idea of the cost of the website you need to build:

1. Send us your message through our contact form or give us a call.

2. Answer few questions regarding the nature of your website, features, design, etc.

3. We’ll provide you a ballpark figure based on our initial discussions.

4. If you are happy, we’ll proceed and come up with the final quote.

I don’t know exactly what my requirements are for a website. Can you help me?
Yes of course we will help you! Let us know and we’ll be glad to help within 24 working hours.

Website hosting – To have a website on the internet, it needs to be hosted on a web server — kind of like to build a house, you need a piece of land to build your house on.

Domain registration – Just like you need to register your vehicle with the Secretary Of State, you need to register your website domain name with an authorized domain registrar. There are many domain registrars online.

Latest Blogs

We cover topics that our customers are interested in through our blogs. Across broad digital topics to specific topics in Website, SEO, Social media, Email & Content, We cover it all. 

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